2025

PR Campaign Proposal - Female Representation in F1

Last year for a Public Relations class I took for University we were tasked with developing a hypothetical PR campaign for the final project. For the project we had to choose a company or business that was suffering from an image problem and create a 12 month PR proposal to address this issue. I decided to choose Formula 1, which while at the time was growing significantly in popularity, continued to receive criticism for it's lack of female representation. 

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2024